App | Website
As part of our ongoing collaboration with Thomas Cook, we initiated a new direction for the travel company by introducing concepts for a 24 / 7 service, Ask Anything.
This would allow customers to engage with the brand before, during and after their holiday with Thomas Cook’s ‘concierge’ on hand to help. Depending on the topic, the customer would seek help from a TC rep, local or someone like them via multiple communication platforms within the app.
The innovation work included sub-branding and UI design for the app and website, working in close collaboration with the creative and UX teams to present back designs to client. New conversations are currently happening about taking this forward for 2016.
Role: Lead Designer and Art Director