Compare the Market.
Iconography | Illustration | Website
Compare the Market are successful in their own right, but soon face disruption like many other businesses, either by the likes of Google or by new competitors.
ProjectX allows the customer to keep their insurance documents safe, all in one place and accessible through an online service.
The launch product initially focusses on three key entry insurance sectors — car insurance, home insurance and travel insurance. It is a web based service, fully responsive, exclusively available to existing CtM customers at launch.
We established a fun illustration style, combining intuitive UI elements that provide helpful yet delightful interactions.
Role: Lead Designer and Illustrator