Branding | Print
With new owners came new branding. Brownber Hall had aspirations to stand out from other local B&B offerings, and the brand refresh helped this magnificent mid-Victorian country house to move towards a boutique hotel vibe and away from the traditional B&B model.
The iconic building of Brownber Hall was used as the visual mark, allowing the B&B as a brand to retain it's history in a minimalist approach. A simple keyline logo, mono typeface, maps of Cumbria and emotive photography, allowed the brand to capture the exterior & interior characteristics of the B&B. With this, a confident, contemporary identity of luxury, combined with a desired homely charm was achieved.
Role: Lead Designer and Art Director